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FAQ

ABOUT HOUSE COLLECTIVE · SERVICES AND THE BLUEPRINT · VALUES AND APPROACH · GETTING STARTED

Answers to common questions about House Collective, our services, and how we work together.

About House Collective

Who we are, who we work with, and the certifications we hold.

  • House Collective is a strategic marketing firm based in San Diego, serving clients nationwide since 2017.

  • House Collective works with teams advancing sustainability, culture, and community impact. Clients include founder-led businesses, established companies, enterprise and public-sector teams, nonprofits, and social enterprises.

  • House Collective’s experience spans clean energy, home services, destination retail, commercial real estate, professional services, sustainability consulting, higher education, and community-centered programs. Visit our Work page to explore case studies across these sectors.

  • House Collective is a Certified B Corporation and California Green Business. We are certified as a Women’s Business Enterprise (WBE) and Women-Owned Small Business (WOSB) through the Women’s Business Enterprise National Council, a Minority Business Enterprise (MBE) through the National Minority Supplier Development Council, and a California Small Business through the California Department of General Services. Recognitions include the 2025 BBB Torch Award for Ethics, Better Business Bureau A+ Accreditation, and BBB 4Good.

Services and The Blueprint

How engagements are shaped around your goals and your team.

  • The Blueprint is a collaborative engagement that brings your goals, audiences, systems, and priorities into focus and creates a clear strategic marketing plan. Each Blueprint moves through three phases: Alignment, Assessment, and Actionable Plan. Most are completed in 2 to 4 weeks, depending on scope. You receive prioritized recommendations, a phased roadmap with milestones and measurements, and a final strategy document your team can put into action or continue with House Collective. Learn more about The Blueprint.

  • A fractional CMO engagement provides ongoing marketing leadership to set direction, guide priorities, and lead activation across your team and ours. Work typically includes marketing strategy, systems and infrastructure, campaigns and engagement, partner and network marketing, and outcomes measurement. Sarah, Founder and CEO, brings more than 25 years of experience, including roles at Sherwin-Williams and Westfield. Specialists from our curated team join as each initiative requires.

  • Yes. Through Campaigns and Special Projects, House Collective leads focused initiatives such as website redesigns, email and lifecycle campaigns, launches, and digital programs. Many projects begin with The Blueprint so the work connects to your goals and audiences from the start. Project clients often continue into ongoing marketing leadership as priorities grow.

  • Yes. We can lead your marketing, support your existing team, or bring together curated specialists for a specific initiative. Recommendations from The Blueprint can be implemented by your staff, with House Collective, or through a combination of both.

  • Yes. House Collective offers workshops, training, and educational programs on marketing strategy, responsible marketing, and sustainable business practices. Through these programs, we’ve served more than 800 entrepreneurs and professionals nationwide. Sarah also teaches at UC San Diego Division of Extended Studies.

Values and Approach

The commitments that guide how we work.

  • House Collective practices responsible marketing guided by our Ethical Marketing Policy, which includes how we use AI with care, accuracy, and transparency. We share outcomes with clear context, communicate honestly, and help clients earn trust with the audiences they serve. This commitment was recognized with the 2025 BBB Torch Award for Ethics, and Sarah has written on ethical marketing under the new B Corp standards for B The Change.

  • House Collective is a Certified B Corporation, verified through B Lab’s assessment of social and environmental performance, accountability, and transparency. That commitment shapes how we operate, make decisions, and approach every client engagement. For our clients, it means a partner who shares your values and uses marketing as a force for good, helping you strengthen the communities you serve.

Getting Started

What to expect as we begin working together.

  • Yes. House Collective partners with nonprofits, social enterprises, universities, school districts, parks and recreation departments, and public agencies. Our experience includes stakeholder communications, community engagement, and fundraising support.

  • Yes. House Collective supports enterprise, higher education, and public-sector teams directly or as a partner within a larger scope of work. Qualifications include Clean Power Alliance Pre-Qualified Provider, LA28 Contracting and Compliance Ready, and San Diego Community Power Network Member. Visit our Enterprise and Public Sector page for NAICS codes, certifications, and procurement details.

  • Most begin with a conversation. Share a little about your organization and priorities through our contact form, and we’ll set up a time to connect. From there, many clients start with The Blueprint before moving into ongoing marketing leadership, campaigns, or special projects.

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